World Intellectual Property Day, observed annually on April 26, was established by WIPO in 2000 to raise awareness of the impact of patents, copyrights, trademarks, and designs on daily life. It also celebrates creativity and the contributions of creators and innovators to global economies and societies.
World IP Day 2025 celebrates the theme “IP and Music: Feel the Beat of IP”, emphasizing how intellectual property supports creativity and innovation in the music industry. While music is mainly linked to copyrights, trademarks, and patents also play a key role in protecting musicians and creators. Let’s explore some iconic music-related trademarks and patents that have shaped the music industry.
Trademarks and Music
In the field of music, trademarks go beyond just logos. Trademarks cover names, symbols, slogans, and even signature elements that distinguish an artist or brand to protect the brand identity of artists, musicians, and companies, allowing them to maintain control over their image, products, and services. These trademarks ensure that only the rightful owner can use their name, logo, or brand in commerce and merchandising. Here are some iconic music-related trademarks that stand out:
Famous Artists with the Most Famous Trademarks
1. Elvis Presley®
Elvis Presley, famously known as the “King of Rock and Roll,” was a 20th-century cultural icon whose legacy extends far beyond music. He holds over 100 registered trademarks across industries like fashion, cosmetics, food, and entertainment. Notable trademarks include “ELVIS PRESLEY,” “THE KING,” “VIVA LAS VEGAS,” “HEARTBREAK HOTEL,” and even “Graceland,” his iconic home. Today, his intellectual property rights are managed by Authentic Brands Group (ABG), ensuring his enduring influence worldwide.
2. Lady Gaga®
Lady Gaga, a global pop icon known for her boundary-pushing style and music, has built a powerful brand backed by a range of registered trademarks. Key trademarks include “LADY GAGA,” “BORN THIS WAY,” “HAUS OF GAGA,” and “LITTLE MONSTERS”, the name of her fan club. These trademarks span categories like fashion, cosmetics, fragrances, and digital goods, helping protect her creative work and extend her influence. Much like her music, Gaga’s brand is bold, innovative, and unmistakably iconic.
3. Taylor Swift®
Taylor Swift, one of the most influential artists of her generation, has built a powerful brand supported by a wide range of registered trademarks. Key trademarks include “TAYLOR SWIFT,” “SWIFTIES” (the name of her fan base), and titles such as “REPUTATION,” “1989,” and “THE ERAS TOUR.” These trademarks cover categories like clothing, music, merchandise, and publishing. Swift’s careful management of her brand highlights her dedication to creativity, ownership, and lasting impact in both the music industry and pop culture.
Famous Trademarked Bands in Music
1. The Beatles®
The Beatles®, one of the most iconic bands in history, have a globally recognized brand supported by numerous trademarks. Key trademarks include “THE BEATLES,” “APPLE CORPS,” “YELLOW SUBMARINE,” and “SGT. PEPPER’S LONELY HEARTS CLUB BAND.” These span music, film, merchandise, and more. Managed by Apple Corps Ltd., the trademarks help preserve the band’s enduring legacy and cultural impact worldwide.
2. The Rolling Stones®
The Rolling Stones®, legendary pioneers of rock music, have built a powerful global brand backed by iconic trademarks. Key trademarks include “THE ROLLING STONES,” their famous tongue and lips logo, and album titles like “EXILE ON MAIN ST.” These trademarks cover music, merchandise, apparel, and collectibles. Managed by Musidor BV, the brand helps maintain the band’s legacy and continued influence across generations.
3. BTS®
BTS®, the global K-pop sensation, has created a massive brand supported by numerous registered trademarks. Key trademarks include “BTS,” “ARMY” (the name of their dedicated fan base), and titles like “LOVE YOURSELF” and “DYNAMITE.” These trademarks cover a wide range of categories, from music and merchandise to digital content and fashion. Managed by Big Hit Entertainment, BTS’s trademarks help protect their creative work and solidify their global cultural impact.
Patents and Music
At first glance, “patents and music” might seem like an unlikely pairing, as music is typically linked to copyright protection, as previously noted. However, patents play a crucial role in safeguarding innovations related to music, ranging from new instruments and performance technologies to audio processing tools. From Michael Jackson’s patented anti-gravity shoes (US5255452A) to the pitch detection and correction technology also known as Auto-Tune (US5973252A), there are numerous examples where patents have helped protect groundbreaking ideas in the music industry.
Let’s explore some of the most significant patents related to music and music technology.
1. Phonograph – US227679A
The phonograph by Thomas Alva Edison was the first device that could both record and play back sound. In the patent, tinfoil or another material is used to capture sound by being indented through the movement of a diaphragm, creating what Edison called a phonogram. The same diaphragm can also be used to play back the recorded sound. The phonograph was a foundational predecessor to nearly all modern sound recording and playback technologies.
2. US2089171A– Electrical stringed musical instrument
This invention relates to musical instruments, aiming to provide a simple, improved electric instrument. This improves electric instruments by using string vibrations to alter a magnetic circuit, inducing a current that is amplified into sound, faithfully reproducing the string’s tone without unwanted vibrations. This invention of George D. Beauchamp, a musician-turned-inventor, serves as a predecessor to today’s electric string instruments, using similar magnetic principles to capture and amplify string vibrations.
3. US4656917A– Musical instrument support
A support device for stringed instruments like guitars, banjos, and mandolins securely holds the instrument on the player’s body, freeing both hands for playing. Positioned on the leg, it keeps the instrument perpendicular for full visibility. Originally designed for stringed instruments, this support is now also used in modern instruments like pianos and keyboards, helping players maintain comfort and control during performances or practice.
4. US8952232B2– Circular piano keyboard
The invention describes a circular or semi-circular piano keyboard for comfortable key-play, whether on stage or at home. One embodiment features a fully circular stage keyboard, allowing 360-degree play, while another is a 90-degree digital piano for corner placement. Wearable versions are also disclosed, such as a curved “keytar,” which is worn on the shoulder with a strap like a guitar, combining keyboard and guitar elements with adjustable design features. This technology is now used by several artists in live performances.
5. US10380983B2– Machine learning to generate music from text
This invention describes a computer system that generates music from text using machine learning. It extracts structural features from the input text and uses a deep neural network trained on lyrics and their corresponding music to create musical embeddings. These, combined with the text structure, are fed into an audio generation model to produce a musical composition. This invention is a clear example of how AI is set to shape the future of the music industry, opening new possibilities for creativity and music production.
In conclusion, music and innovation thrive together through intellectual property. IP protects artists’ brands, creative works, and new technologies, ensuring that both creativity and progress continue to shape the industry. As music evolves, IP remains essential in securing the future of music, sustaining its global appeal for generations.
MaxVal extends warm wishes to everyone in the intellectual property community on World IP Day. As we celebrate the power of innovation and creativity, we recognize the vital role IP plays in shaping industries and empowering creators. Together, by promoting awareness, encouraging innovation, and respecting IP rights, we can build a stronger, more inclusive IP ecosystem for the future.
